Gulfood 2021

 

 

Yakult participated in the Gulfood exhibition in its 26th edition. Gulfood is one of the largest annual food and beverage exhibitions of its kind. Gulfood 2021 marked the most successful return for food businesses worldwide as the only live, in-person food & beverage sourcing event of the year.

People enjoyed the unique taste of Yakult, which was sampled to more than 1000 visitors during the five days of the event, in addition to the social media activity, where participants used to take a selfie with Yakult man and upload it on their IG page to receive free cooler bag from Yakult.

Dubai Fitness Challenge 30×30

DFC was Launched in 2017, the challenge is simple: complete 30 minutes of activity each day for 30 days. Dubai Fitness Challenge helps create a fitness-focused mindset and inspires us all to seek healthy, active lifestyles. With a month-long calendar of free workouts, exciting fitness events, and wellness-centric entertainment.

This year, Yakult Middle East has partnered with the Dubai Fitness Challenge to promote health and increase awareness about the importance of maintaining the overall health of our bodies. This initiative is promoting a long-term healthy lifestyle among all ages of the community members through different levels of physical activities. This initiative is motivating Dubai residents to take the challenge and be part of the change toward a healthier society.

Dubai Fitness Challenge is aligned with Yakult’s philosophy of promoting health and happiness to all people around the world. Yakult is a healthy probiotic drink that contains active live bacteria that helps in improving digestion and boosting immunity. Yakult Middle East is committed to encouraging a healthy lifestyle by sampling Yakult to participants during the 30 days of the challenge to boost their immunity. We believe that participants have enjoyed the great taste and benefits of Yakult and they will make it part of their daily health routine.

 

Dubai International Nutrition Congress 2020

Dubai has launched the 6th annual Dubai International Nutrition Conference (DINC) under the patronage of His Highness Sheikh Hamdan bin Rashid Al Maktoum, Deputy Ruler of Dubai, UAE Ministry of Finance, and President of the Dubai Health Authority. The event was held from October 22 to 24, 2020 at the Rashid Library Auditorium, Dubai United Arab Emirates. DINC is collaborating with well-known entities from all over the world to create a platform that brings the community together every year to discuss topics related to the field of nutrition. This year the event was hybrid which is a mix of physical and online attendance.
Yakult has participated in its 6th edition to increase the awareness of probiotics in the middle east among doctors and clinical dietitians who are coming from different hospitals and clinics to attend this international conference. The conference was a great platform to promote Yakult Gold and to target doctors and nutritionists who are interested in the gut flora and microbiome. Most of the doctors were interested to promote Yakult to their patients.

 

 

Al Zahra Hospital Support

Yakult Middle East is continuously supporting the heroes on the front line (Doctors and Nurses) who are battling the Coronavirus pandemic. Part of our company’s philosophy is to spread health and happiness all around the world. Therefore, Yakult bottles have been distributed on 30th May 2020 inside Al Zahra Hospital Dubai to the doctors and nurses in the emergency department in order to support and boost their immune system.

 

 

 

Rashid Hospital Support

As we owe a huge thanks to the heroes on the front line (Doctors and Nurses) who are battling the Coronavirus pandemic and as part of Yakult’s company philosophy of spreading health and happiness all around the world. Yakult bottles have been distributed on 12th & 19th April inside Rashid Hospital to the doctors and nurses in the emergency department in order to support and boost their immune system.

 

 

 

 

 

 

Gulfood 2020

Yakult participated in Gulfood exhibition in its 25th edition. Gulfood is one of the largest annual food and beverage exhibitions of its kind, which this year runs under the theme ‘The World of Good’. This year Gulfood celebrated its silver jubilee. The event was opened by Sheikh Hamdan bin Rashid Al Maktoum, Deputy Ruler of Dubai, and UAE’S Minister of Finance.

People enjoyed the unique taste of Yakult, which was sampled to more than 2000 visitors during the five days of the event.

 

 

 

 

Come On Kerala – COK’2020

Yakult Middle East participated in Come on Kerala event in its 3rd edition, which is considered the biggest Indian international expo event held in UAE for the third time. Above 180,000 visitors graced the occasion this year. The event was inaugurated by His Highness Sheikh Dr. Sultan Bin Muhammmad Al Qasimi, supreme council member and ruler of Sharjah.

Yakult Gold was sampled to more than 2500 guests who visited Yakult stand for 3 days. Many guests were tasting Yakult Gold for the first time and they were excited to know more about its benefits.  During the event days, Yakult Middle East organized health classes for kids to educate them about their digestive system. In addition, Yakult organized an interactive campaign (Yakult maze) to encourage more participants during the event days.

 

Healthy Winter Festival at Dubai Civil Defense

The UAE Civil Defence authority have organized a health festive event for their employees during the winter season to educate them about general health and how to improve their lifestyle by eating healthy.

Yakult have participated in this workshop by sampling Yakult Light to the civil defense employees including males and females of different ages. Moreover, Yakult Light was sampled and given as it considered 25% less in Calories and with no added sugar.

World Diabetes Day

Rashid Hospital has organized a health workshop for their patients and staff during the world diabetic day to educate them about healthy eating habits and the right portions of food they can eat daily. They have also allocated a machine for measuring the sugar level in the body and give them healthy advice on how to control the sugar level.

Yakult have participated in this workshop by sampling Yakult Light to the staff and patients including males and females of different ages & nationalities. Moreover, Yakult Light was sampled in the diabetes day as it doesn’t contain sugar and 25% less in calories.